About Villajoyosa - La Vila Joiosa

From Benidorm to Alicante, there is a 45 km stretch of the Costa Blanca coastline that has a variety of beach types: long, fine sandy beaches, secluded pebble and rocky beaches, and some rocky shores.

To get an idea of the beaches, please find below a list with some very short descriptions:

Playa La Vila Joiosa (sandy beach): 100 meters away (our favourite beach!)
Playa Varadero (stone and pebble beach): 2 km
Playa El Paraíso (pebble beach, rocky and sandy beach): 2.8 km away
Playa del Bol Nou (fine pebble beach, partial rough sandy beach): 3.4 km away
Playa El Asparalló (fine pebble beach): 3.6 km away
Playa del Torres (stone and pebble beach, little sandy): 3.8 km - about 50 minutes, directly along the coast!
Playa Racó del Conill (stone e and cliffs, naturist): 6.8 km away

Nearly 30 km north of Alicante and 10 km south of Benidorm you will get to the picturesque fishing village Villajoyosa, often referred to as "La Vila". The picturesque old town, which could obtain much of their original character, is the main attraction for tourists. Relatively speaking. Because mass tourism definitely takes place somewhere else ...! Many of the colourful fisherman's cottages on the edge of the estuary of the Rio Amadorio have been faithfully restored and painted in recent years. A pretty and in the summer months shady palm promenade fringes the large sand beach and leads to the fishing port and marina (el puerto). The market hall (el mercado) in the heart of the centre is open every day during the week.

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In addition to the colorfully painted houses, Villajoyosa is also known for the festival of Moros y Cristianos, which takes place every year during the last week of July. As in many Spanish cities, the Reconquista is recalled, the expulsion of the Moors through the Christians. The Fiestas take place for 7 days and are a huge spectacle. Especially worthwhile are the parades in which the various "companies" march in traditional robes and perform themselves dancing and riding along the main street: one evening they are dedicated to the Moors, the other evening to the Christians. The highlight of the celebrations is a battle in front of the beach at dawn.

In earlier times, Villajoyosa was economically sustained on boatbuilding, fishing and the production of chocolate. Even today, exists the famous chocolate factory Valor with adjoining chocolate museum, which celebrated its 125th anniversary in 2006 and which you can visit. A trip to the Valor- Chocolatería is worth it. Your find it at Avenida Pianista Gonzalo Soriano 13 (Tram station Creueta ). The entry is free. You have to draw a card at the entrance. Only at most 50 people per group of visitors are allowed. Since you can only make a reservation for large groups, it is advisable to be there in time. Free guided tours in different languages are offered several times a day. The tour lasts 30 to 40 minutes.

The opening hours of the Valor Museo Del Chocolate :
Monday to Saturday: 10am to 1pm
Monday to Friday: 4pm to 8pm

Another attraction nearby, about 5 km to the north, is the leisure and adventure park Terra Mítica / Parque de atracciones Terra Mítica near Benidorm. This deals with topics from the Wild West and the Mediterranean. And who is already on the way to fully tourist entertainment, disco, dance club and so on and who does not want to miss during their holiday the infrastructural meltdown, a visit to Benidorm is recommended. The incarnate dream of all real estate, gastronomy and mass tourism developers...

Tips and recommendations:

Next bakery / Panadería: 3 minutes walk. Located directly on the Avenida del País Valencià.
How to get there: take Carrer Costereta up to the right, take the first left (Carrer Major), go under the archway of Ajuntament La Vila Joiosa Town Hall), turn right onto Plaza Castelar / Plaza Iglesia and turn right at the main street into the bakery.

Bicycles for rent: Rent and Shop Bikes - Bienvenido Costa Blanca, Carrer Colon, 6, 03570 La Vila Joiosa. 5 minutes walk. Opening hours: Mon - Fri: 9:30 to 13:00 / 17:00 to 20:00; Sat: 9:30 to 13:00; Su: Closed.

Supermarket Mercadona: Our Children's favourite one, Carrer Pati Fosc, 10, 03570 La Vila Joiosa; 15 minutes walk (1.1 km)
Itinerary: As for the bakery, then continue on the Avenida del País Valencià, pass the post office and then take the first opportunity left into the Carrer Pati Fosc, go straight on to number 10.

Next pharmacy: right on the beach or beach promenade, 3-4 minutes Farmacia Amaya Lucia Giner Nadal, Carrer Arsenal 44
How to get there: go down to the beach and keep right, it is located just after the exit the parking garage.

Nearest hospital: Marina Baixa Hospital, Avenida Alcalde En Jaume Botella Mayor, 7, 03570 La Vila Joiosa. 5 km towards Benidorm. Open from 8:00 to 22:00.

Restaurant Le Cabanon: our favorite
One of the two hands full of Mediterranean restaurants on the beach promenade, priced a little expensive, but the quality convinced and the staff is super friendly!

Playground: in the park Censal at the Plaza Villajoyosa, next to the chocolate café of the Chocolatería Valor, 7 minutes walk away.
How to get there: Either take the main road Avenida del Páis Valencià or take the way along the beach and then from the bottom of the park over the stairs or the escalator up the the playground.

Running or coastal hiking: Who likes to run or wants to do a longer coastal walk is safe here - the beach promenade leads to the harbour in a beaten track, which is again designed at Varadero beach again with stone slabs. At the very end of the path, it goes up some steep stairs. Go straight ahead the small road and pass the house; then take a small climb right up the hill. Follow the well-trodden path until it leads to a recognizable path. After that take the path it to Playa del Torres. At the end of Playa del Torres begins the signposted coastal path (Sender de la Costa). A 40-minute walk will take you to Racó del Conill beach.